MG2452 Engineering Economics and Financial Accounting Hand Written Lecture Notes - Sudha Edition

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Engineering Economics And Financial Accounting Premium Lecture Notes, Prepared by Sudha. Specially for Computer Science Engineering . Syllabus Covered based on Anna University B.E Computer Science Engineering .


CONTENT:
UNIT-1 INTRODUCTION (Pages: 10)
UNIT-2 DEMAND (Pages: 14)
UNIT-4 PRICING (pages: 10)
UNIT-5 FINANCIAL ACCOUNTING (Pages: 17)
UNIT-6 CAPITAL BUDGETING (Pages: 13)

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UNIT-1
INTRODUCTION
Managerial economics
Economics
1. Micro economics
2. Macro economics
Nature scope of macro activity
Relatives discipline with economics
Theory of decision making
Operational research
Firm
Types of firm
1. Private sector
2. Public sector
3. Joint sector
Advantages
Disadvantages
Company
1. Private limited company
2. Public limited company
Co-operative
Classification
1. Producer co operative
2. Consumer co-operative
Decision making
Cause of decision making
Types of decision making
Characteristics of decision making
Decision making environment
Objectives and goals of firm

UNIT-2
DEMAND
Demand
Factors influencing demand
Law of demand
Elasticity of demand
Perfectly elastic demand
Relatively elastic demand
Relatively inelastic
Perfectly inelastic
Measurement of elastic of demand
Quantitative
Types
1. Normal techniques
2. Delphi techniques
3. Market research method
4. Sales force composite method

UNIT-4
PRICING
Objectives of pricing
Determination of price
1. Internal
2. External
Types
Pricing methods
1. Cost pulse method
2. Break even analysis method
3. Target rate of return method
4. Leadership pricing method
5. Going rate pricing method
6. Marginal cost pricing method

UNIT-5
FINANCIAL ACCOUNTING
Financial accounting
Asserts
1. Tangible asserts
2. Intangible asserts

UNIT-6
CAPITAL BUDGETING
Techniques used in capital budgeting
Pay pack period
Problems
Net percent value

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